Photography: Bram Spaan
“Since 2007, the Swiss-based clothing brand LowLife have been creating clothing with a particular emphasis on
“love, pride and staking a claim to a part of their city”.
They became well known, in particular, with their series “Our City, Our Trains”
At the beginning of 2010, Kind Regards was established to showcase artists (from all over the world)
in temporary locations around Amsterdam.
Kind Regards have collaborated with LowLife to bring you a t-shirt which represents their city – Amsterdam.
The tshirt, designed by LowLife, features the classic Amsterdam subway line 53 which has been running
between Centraal Station and Gaasperplas since 1977.
The collaboration encompasses the LowLife style/message as well as being a good reflection of Kind Regards.